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Online shopping platform for fashion and beauty products

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Southeast Asia website: ZALORA (official website address: www.zalora.com.ph)

ZALORA is a Singapore-based online shopping platform for fashion and beauty products, offering fashion, accessories, footwear and make-up and skincare products for both men and women.Founded in 2012, ZALORA has sub-sites in 11 countries and territories, including Singapore, Hong Kong, Taiwan, Malaysia, Indonesia, the Philippines, Thailand, Vietnam, Australia, New Zealand, and Brunei. It receives around 900,000 unique visitors and 900,000 views per month.

ZALORA sells international brands and also sells local brands on various sub-sites. As a fashion e-commerce platform, ZALORA offers products from international brands, including well-known brands such as Nike, New Look, River Island, etc. ZALORA also sells local brands on its various regional pages to meet the needs of consumers in different regions.

ZALORA

ZALORA Platform Advantages

Wide selection of products

ZALORA offers a rich and diverse range of fashion, accessories, footwear and makeup and skincare products. Customers can find both international and local brands on the platform, catering to a wide range of styles and needs.

Multiple regional sub-sites

ZALORA has sub-sites in 11 countries and regions, including Singapore, Malaysia and Indonesia. This makes it easier for customers to purchase their favorite items and enjoy localized services.

Merchant Residency Platform

ZALORA provides merchants with an onboarding platform where they can create their own branded storefronts. Merchants can gain access to ZALORA's customer resources and market exposure, as well as ZALORA's fast and reliable logistics services and professional marketing support.

Customized Collaboration Process

The process for merchants to join ZALORA is flexible and well-established, including contacting the Merchants' Manager, filling in the registration information, discussing the terms and conditions, placing some of the products in storage at ZALORA's head office, and the platform taking care of the modeling and product photo shoots. This process ensures that merchants can easily and smoothly onboard the platform and start selling.

Data support and guidance

As a fashion e-commerce platform, ZALORA provides guidance from fashion and data experts to help merchants optimize their product promotion and sales strategies. Merchants can derive specific improvement plans based on sales performance reports and data analysis to enhance sales results.

Private labeling and multiple rounds of financing

ZALORA launched its own brand Ezra during its development journey, enriching the platform's product range.ZALORA has received several rounds of financing, including investments from JPMorgan Chase, Tengelmann Group and others, providing financial support and strategic partners for the platform's further development.

ZALORA onboarding benefits

Access to rich customer resources

As a well-known fashion e-commerce platform, ZALORA attracts a large and loyal customer base. Merchants can directly benefit from these customer resources and increase brand awareness and sales opportunities when they are on board.

Create a store on the ZALORA platform

Merchants can utilize the onboarding platform provided by ZALORA to create their own independent branded stores on it. By personalizing the store design and displaying products, merchants are able to present their brand image and attract more customers' attention and willingness to buy.

Autonomous control of product pricing and upload range

Merchants have the right to set the price of their products and adjust it according to the market demand after they join ZALORA. Merchants can also decide which products are suitable to be uploaded to the platform to better meet the needs of their customers.

Gain marketing exposure

ZALORA, as a well-known fashion e-commerce platform, will constantly carry out various promotional activities and marketing promotions to provide exposure for merchants. Merchants can use these promotions to expand brand awareness and attract more potential customers.

Fast and reliable logistics services

ZALORA has an efficient and reliable logistics system that ensures the timely delivery of merchants' products and customer satisfaction. Merchants can make full use of this logistics network to provide fast, on-time delivery services and increase customers' purchasing trust.

Get guidance from fashion and data experts

As a professional fashion e-commerce platform, ZALORA has rich fashion experience and data analysis capabilities. Merchants can get guidance from fashion experts and data experts from ZALORA after they are onboarded, which helps merchants optimize their product promotion strategies, understand market trends, and provide professional sales advice to achieve better performance and growth.

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